diff --git a/apps/api/internal/processing/catalog_fix.go b/apps/api/internal/processing/catalog_fix.go
index 0210d53..fbe225b 100644
--- a/apps/api/internal/processing/catalog_fix.go
+++ b/apps/api/internal/processing/catalog_fix.go
@@ -37,13 +37,14 @@ func ClearWeakEnhanceHashes(ctx context.Context, pool *pgxpool.Pool, companyID u
 
 // BackfillCategoriesFromMapped copies mapped_data category unique_ids onto
 // processed_products.category when the processed category is empty/"none".
-// Uses Go-side categoryUniqueIDFromMaps (nested/array shapes) and validates
-// against the company taxonomy when categories exist.
+// Uses Go-side categoryUniqueIDFromMaps (nested/array shapes), coerces display
+// names onto taxonomy unique_ids, and validates against the company taxonomy
+// when categories exist.
 func BackfillCategoriesFromMapped(ctx context.Context, pool *pgxpool.Pool, companyID uuid.UUID) (updated int, err error) {
 	if pool == nil {
 		return 0, fmt.Errorf("nil pool")
 	}
-	valid, err := loadCompanyCategoryUniqueIDs(ctx, pool, companyID)
+	valid, namesByUID, err := loadCompanyCategoryTaxonomy(ctx, pool, companyID)
 	if err != nil {
 		return 0, err
 	}
@@ -87,10 +88,10 @@ func BackfillCategoriesFromMapped(ctx context.Context, pool *pgxpool.Pool, compa
 		if cat == "" {
 			continue
 		}
-		if len(valid) > 0 {
-			if _, ok := valid[cat]; !ok {
-				continue
-			}
+		if resolved := resolveCompanyCategoryUniqueID(cat, namesByUID, valid); resolved != "" {
+			cat = resolved
+		} else if len(valid) > 0 {
+			continue
 		}
 		ct, err := pool.Exec(ctx, `
 			UPDATE processed_products
@@ -121,25 +122,36 @@ func BackfillCategoriesFromMapped(ctx context.Context, pool *pgxpool.Pool, compa
 }
 
 func loadCompanyCategoryUniqueIDs(ctx context.Context, pool *pgxpool.Pool, companyID uuid.UUID) (map[string]struct{}, error) {
-	out := map[string]struct{}{}
+	valid, _, err := loadCompanyCategoryTaxonomy(ctx, pool, companyID)
+	return valid, err
+}
+
+func loadCompanyCategoryTaxonomy(ctx context.Context, pool *pgxpool.Pool, companyID uuid.UUID) (map[string]struct{}, map[string]string, error) {
+	valid := map[string]struct{}{}
+	namesByUID := map[string]string{}
 	rows, err := pool.Query(ctx, `
-		SELECT unique_id FROM categories
+		SELECT unique_id, name FROM categories
 		WHERE company_id = $1 AND COALESCE(NULLIF(btrim(unique_id), ''), '') <> ''`, companyID)
 	if err != nil {
-		return nil, err
+		return nil, nil, err
 	}
 	defer rows.Close()
 	for rows.Next() {
-		var uid string
-		if err := rows.Scan(&uid); err != nil {
-			return nil, err
+		var uid, name string
+		if err := rows.Scan(&uid, &name); err != nil {
+			return nil, nil, err
 		}
 		uid = strings.TrimSpace(uid)
-		if uid != "" {
-			out[uid] = struct{}{}
+		name = strings.TrimSpace(name)
+		if uid == "" {
+			continue
+		}
+		valid[uid] = struct{}{}
+		if name != "" {
+			namesByUID[uid] = name
 		}
 	}
-	return out, rows.Err()
+	return valid, namesByUID, rows.Err()
 }
 
 // FixCatalogHygiene clears poisoned enhance hashes and optionally backfills categories.
diff --git a/apps/api/internal/processing/category.go b/apps/api/internal/processing/category.go
index a85b99a..9e53522 100644
--- a/apps/api/internal/processing/category.go
+++ b/apps/api/internal/processing/category.go
@@ -79,6 +79,8 @@ func categoryUniqueIDFromAny(v any) string {
 		for _, k := range []string{
 			"unique_id", "category_unique_id", "categoryUniqueId",
 			"#text", "text", "id", "value", "code",
+			// Last: display name only (resolved to unique_id later via taxonomy).
+			"name",
 		} {
 			if s := categoryUniqueIDFromAny(t[k]); s != "" {
 				return s
@@ -163,8 +165,70 @@ func applyCategoryFromMapped(out *StepResult, maps ...map[string]any) {
 	out.FieldSources["category"] = "mapped"
 }
 
+// resolveCompanyCategoryUniqueID maps a feed/vector/prior category token onto a
+// company taxonomy unique_id. Accepts an already-valid unique_id, or a display
+// name (case-insensitive) from namesByUID. When valid is non-empty, the result
+// must be in that set. Returns "" when unresolvable.
+func resolveCompanyCategoryUniqueID(raw string, namesByUID map[string]string, valid map[string]struct{}) string {
+	raw = strings.TrimSpace(raw)
+	if raw == "" || strings.EqualFold(raw, "none") {
+		return ""
+	}
+	if len(valid) > 0 {
+		if _, ok := valid[raw]; ok {
+			return raw
+		}
+	} else if _, ok := namesByUID[raw]; ok {
+		return raw
+	}
+	if len(namesByUID) == 0 {
+		return ""
+	}
+	for uid, name := range namesByUID {
+		uid = strings.TrimSpace(uid)
+		if uid == "" {
+			continue
+		}
+		if !strings.EqualFold(strings.TrimSpace(name), raw) {
+			continue
+		}
+		if len(valid) == 0 {
+			return uid
+		}
+		if _, ok := valid[uid]; ok {
+			return uid
+		}
+	}
+	return ""
+}
+
+// coerceCategoryToCompanyUniqueID rewrites out.Category from a display name (or
+// other alias) onto the taxonomy unique_id before filterCategoryIfInvalid.
+// Without this, feed/vector category names are wiped even when they match categories.name.
+func coerceCategoryToCompanyUniqueID(out *StepResult, namesByUID map[string]string, valid map[string]struct{}) {
+	if out == nil {
+		return
+	}
+	cat := strings.TrimSpace(out.Category)
+	if cat == "" {
+		return
+	}
+	resolved := resolveCompanyCategoryUniqueID(cat, namesByUID, valid)
+	if resolved == "" || resolved == cat {
+		return
+	}
+	out.Category = SanitizeText(resolved)
+	if out.FieldSources == nil {
+		out.FieldSources = map[string]any{}
+	}
+	if _, ok := out.FieldSources["category"]; !ok {
+		out.FieldSources["category"] = "name_coerced"
+	}
+}
+
 // filterCategoryIfInvalid clears Category when the company has a known unique_id set
 // and the value is not in that set. Empty valid set means "skip validation" (tests / no taxonomy).
+// Call coerceCategoryToCompanyUniqueID first so display names are not dropped.
 func filterCategoryIfInvalid(out *StepResult, valid map[string]struct{}) {
 	if out == nil || len(valid) == 0 {
 		return
diff --git a/apps/api/internal/processing/category_test.go b/apps/api/internal/processing/category_test.go
index 7969b56..cb2f0e5 100644
--- a/apps/api/internal/processing/category_test.go
+++ b/apps/api/internal/processing/category_test.go
@@ -29,7 +29,8 @@ func TestCategoryUniqueIDFromAny(t *testing.T) {
 		{map[string]any{"category_unique_id": 48}, "48"},
 		{map[string]any{"#text": "120"}, "120"},
 		{[]any{map[string]any{"unique_id": "7"}}, "7"},
-		{map[string]any{"name": "OnlyName"}, ""},
+		// Nested name-only is a candidate token (resolved to unique_id later).
+		{map[string]any{"name": "OnlyName"}, "OnlyName"},
 	}
 	for i, tc := range cases {
 		if got := categoryUniqueIDFromAny(tc.in); got != tc.want {
@@ -139,6 +140,60 @@ func TestFilterCategoryIfInvalid(t *testing.T) {
 	}
 }
 
+func TestCoerceCategoryToCompanyUniqueID_nameToUID(t *testing.T) {
+	t.Parallel()
+	names := map[string]string{"50": "Štedilniki", "28": "TV mounts"}
+	valid := map[string]struct{}{"50": {}, "28": {}}
+
+	out := StepResult{Category: "Štedilniki"}
+	coerceCategoryToCompanyUniqueID(&out, names, valid)
+	if out.Category != "50" {
+		t.Fatalf("name coerce: Category=%q want 50", out.Category)
+	}
+	filterCategoryIfInvalid(&out, valid)
+	if out.Category != "50" {
+		t.Fatalf("after filter: Category=%q want 50", out.Category)
+	}
+
+	// Case-insensitive name match.
+	out = StepResult{Category: "tv mounts"}
+	coerceCategoryToCompanyUniqueID(&out, names, valid)
+	if out.Category != "28" {
+		t.Fatalf("case-insensitive coerce: Category=%q want 28", out.Category)
+	}
+
+	// Already a unique_id — unchanged.
+	out = StepResult{Category: "50"}
+	coerceCategoryToCompanyUniqueID(&out, names, valid)
+	if out.Category != "50" {
+		t.Fatalf("uid passthrough: Category=%q", out.Category)
+	}
+
+	// Unknown token — left for filter to clear.
+	out = StepResult{Category: "not-a-category"}
+	coerceCategoryToCompanyUniqueID(&out, names, valid)
+	if out.Category != "not-a-category" {
+		t.Fatalf("unknown should stay until filter: %q", out.Category)
+	}
+	filterCategoryIfInvalid(&out, valid)
+	if out.Category != "" {
+		t.Fatalf("unknown should clear: %q", out.Category)
+	}
+}
+
+func TestCategoryUniqueIDFromAny_nestedNameOnly(t *testing.T) {
+	t.Parallel()
+	got := categoryUniqueIDFromAny(map[string]any{"name": "Štedilniki"})
+	if got != "Štedilniki" {
+		t.Fatalf("got %q want Štedilniki", got)
+	}
+	// unique_id still wins over name.
+	got = categoryUniqueIDFromAny(map[string]any{"unique_id": "50", "name": "Štedilniki"})
+	if got != "50" {
+		t.Fatalf("got %q want 50", got)
+	}
+}
+
 func TestLoadV1ProcessJobItems_resolvesCategoryName(t *testing.T) {
 	dsn := os.Getenv("DATABASE_URL")
 	if dsn == "" {
diff --git a/apps/api/internal/processing/pipeline.go b/apps/api/internal/processing/pipeline.go
index b396a70..b1354bc 100644
--- a/apps/api/internal/processing/pipeline.go
+++ b/apps/api/internal/processing/pipeline.go
@@ -1462,6 +1462,17 @@ func (p *Pipeline) processOne(ctx context.Context, companyID, jobID uuid.UUID, i
 	if cat := categoryUniqueIDFromMaps(enriched, raw); cat != "" {
 		enriched["category"] = cat
 	}
+	// Resolve display names → taxonomy unique_id before RunSteps so category
+	// formulas, enhance overlays, and attribute allowlists key correctly.
+	if cache != nil {
+		if resolved := resolveCompanyCategoryUniqueID(
+			stringFromAny(enriched["category"]),
+			cache.categoryNamesByUID,
+			cache.categoryUniqueIDs,
+		); resolved != "" {
+			enriched["category"] = resolved
+		}
+	}
 	if gtin == "" {
 		gtin = stringFromMap(enriched, "gtin", "ean", "EAN", "upc")
 	}
@@ -1528,8 +1539,10 @@ func (p *Pipeline) processOne(ctx context.Context, companyID, jobID uuid.UUID, i
 		return false, 0, StepResult{}, err
 	}
 	// Persist mapped unique_id only when it exists in the company taxonomy.
-	// Empty taxonomy set skips filtering (unit tests / companies without categories).
+	// Coerce display names (feed/vector) → unique_id before filtering so A1-style
+	// name tokens are not wiped. Empty taxonomy set skips filtering (unit tests).
 	if cache != nil {
+		coerceCategoryToCompanyUniqueID(&result, cache.categoryNamesByUID, cache.categoryUniqueIDs)
 		filterCategoryIfInvalid(&result, cache.categoryUniqueIDs)
 		syncCategoryName(&result, cache.categoryNamesByUID)
 	}
@@ -1577,7 +1590,7 @@ func (p *Pipeline) processOne(ctx context.Context, companyID, jobID uuid.UUID, i
 		cache.noteCreditDebit(p.Billing.EstimateDebit(ctx, "product_processing", result.TotalTokens))
 	}
 
-	processedID, err := p.upsertProcessedProduct(ctx, tx, companyID, it.RawID, gtin, result, attrsJSON, procAttrsJSON, gptJSON, sourcesJSON, providerMode)
+	processedID, err := p.upsertProcessedProduct(ctx, tx, companyID, it.RawID, gtin, result, attrsJSON, procAttrsJSON, gptJSON, sourcesJSON, providerMode, language)
 	if err != nil {
 		return false, 0, result, err
 	}
@@ -1705,13 +1718,18 @@ func (p *Pipeline) upsertProcessedProduct(
 	result StepResult,
 	attrsJSON, procAttrsJSON, gptJSON, sourcesJSON []byte,
 	providerMode string,
+	primaryLang string,
 ) (uuid.UUID, error) {
 	localized := result.LocalizedContent
 	if localized == nil {
 		localized = company.LocalizedContent{}
 	}
 	if len(localized) == 0 && (strings.TrimSpace(result.ProcessedName) != "" || strings.TrimSpace(result.ProcessedDescription) != "") {
-		localized[company.DefaultLanguage] = company.LocalizedFields{
+		lang := company.NormalizeLanguage(primaryLang)
+		if lang == "" || lang == company.LangPromptAny || !company.IsAllowedLanguage(lang) {
+			lang = company.DefaultLanguage
+		}
+		localized[lang] = company.LocalizedFields{
 			ProcessedName:        result.ProcessedName,
 			ProcessedDescription: result.ProcessedDescription,
 		}
diff --git a/apps/api/internal/processing/upsert_processed_product_test.go b/apps/api/internal/processing/upsert_processed_product_test.go
index edb394d..e9e6fdd 100644
--- a/apps/api/internal/processing/upsert_processed_product_test.go
+++ b/apps/api/internal/processing/upsert_processed_product_test.go
@@ -116,7 +116,7 @@ func TestUpsertProcessedProduct_concurrentIdempotent(t *testing.T) {
 	for i := 0; i < n; i++ {
 		go func() {
 			defer wg.Done()
-			id, err := p.upsertProcessedProduct(ctx, nil, companyID, rawID, gtin, result, emptyJSON, emptyJSON, emptyJSON, emptyJSON, AIProviderInternal)
+			id, err := p.upsertProcessedProduct(ctx, nil, companyID, rawID, gtin, result, emptyJSON, emptyJSON, emptyJSON, emptyJSON, AIProviderInternal, "en")
 			if err != nil {
 				errCh <- err
 				return